What is social advocacy and how does it work?


social advocacy

Do you want to learn more about social advocacy but don’t know where to start? In today’s society, there are many social causes that need to be involved. The choices can be overwhelming.

Other than the number of social issues, where do you even start getting involved?

Read on to learn more about social advocacy and its impact on political structures and social power.

community organization

Activists and some politicians usually start out as community organizers. Community organizers are people who identify community needs and work to meet those needs, often empowering people in the process.

This work often involves engaging other community members, as social action is most effective when multiple people have concerns about the same issue.

The role of the community organizer is to get others involved to support any issues that need to be posted. They are often charismatic, outgoing leaders who can inspire others to take action.

For example, a neighborhood may lack street lights and community members feel unsafe at night. Community organizers will identify this need. They would then go door to door for people to support petitions or attend local meetings with cities to get street lights.

political action

A higher level of social advocacy is political action. In the United States, there are many levels of government. Politics varies from local to federal and change can happen at any level!


At the state and federal levels, lobbyists work to advocate for policies that affect their clients.

Lobbyists’ clients can be private companies, nonprofits, or trade groups. Clients will pay individual lobbyists or lobbying firms to promote on their behalf.

Lobbying is defined as an attempt to influence government action. To lobby, you don’t necessarily need to be a lobbyist.

For example, if you call your state representative to show support for the bill, you are lobbying. A lobbyist is defined as someone who gets paid to lobby on behalf of others.

social justice strategy

Creating change at any level often involves social justice strategies. Tactics can include anything from marches and rallies, sit-ins or boycotts.

From the women’s rights movement to the civil rights movement, the United States has a long history of social justice.

Social justice strategies advocating for rights, laws and protections can bring together thousands of people. Although, the activities of only a few members can still have an impact.

Events such as marches, sit-ins, and boycotts are useful because they focus attention on a specific cause. If a campaign is influential, it usually receives media coverage in hopes of reaching the targeted politician, person or entity.

How will you be involved in social advocacy?

Many prominent activists and politicians had no idea they would become so influential in society.

Finding social advocacy groups in your community is a great way to start getting involved, and you never know where it will take you!

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